Brand Identity


When it comes to wellness brands, choosing the right color palette is a crucial step in creating a visual identity that resonates with your audience. Colors can evoke emotions, convey messages, and influence perceptions. In this article, we’ll explore the colors palettes for wellness brands and the ideal colors for fitness branding. Colors Associated with […]

September 14, 2023

Best Color Palettes for Wellness Brands

best color palette for wellness

Through all my experience developing Brands and Websites for creative female entrepreneurs, I have seen a lot of growth through the power of building a robust and aesthetic Website. Definitely it takes work but is so worth it! On this post I want to go through the top 3 Website mistakes to avoid when creative […]

September 26, 2022

3 Website Mistakes to avoid for Creative Female Entrepreneurs

showit website

What Brand adjectives would you use to describe your business? When working with new clients, I ask them to describe what emotions they want their business, personal brand to convey. Which words best describe what your brand must convey? Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect […]

May 20, 2021

70 Brand Adjectives List to Describe your Brand

brand adjectives

Behind the studio: Ingrid del Pilar

Ingrid is a seasoned tech consultant turned Brand/ Web Designer and content creator.

She has been working with wellness entrepreneurs, artisans and creative young brands for the last 5 years, from content creation, to rebuilding brand identities and websites.

Her work is blend of strategy, quality service and the power of aesthetic visuals.

*Ingrid is currently based in the South of France.

For Creative collaborations don't hesitate to send an email


Brand Transformations and memorable stories.

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