If you are struggling to define your dream client, to define who is that person, the audience you are serving; I want to give you three incredible tips that will enormously help you to achieve this goal.

How to define your dream client?

1. Use yourself as an example of a Dream Client avatar

One important thing some people don’t know is that you may be your own inspiration for the audience you want to attract.

Imagine a younger version of YOU that went through a challenge, maybe 1 year ago, 6 months ago. What have you overcome? Describe all of that, all that happened in that period of your life, and write down everything.

What you didn’t know that you needed? What did you know that you needed? What was on your mind back then? Think about that person and all the questions someone without enough experience can use to feel related, and follow you to have the right answers to improve themselves.

This way, you will show them that evolution and improvement are possible. You have the keys because you’ve been through that before. Now, you are your best version thanks to all of it.

2. Use a past client as an example of your Ideal Customer avatar

In case you don’t want to use yourself as a reference, use a past client as an example.

Choose that person which you really enjoyed working with, the process was fluid, you built a great connection and of course, you reach all goals.

You know this person in your heart, and you can really help them. 

The best avatar is one that shows what you can achieve successfully and easily.

3. They want to be like you

Pretty important, people follow people that have the same interests. Your dream client needs to identify themselves with the image you’re giving, the things you do, and the things you like.

Work with emotions and give your audience something they can hold on to keep with you. We always consume products, services, or content that is in line with the person we aspire to be.

You can help people keep growing by giving your best, and also you’re attracting the kind of person that can be your perfect client. 

If someone doesn’t feel related to you, then is not your dream client, and of course, you’re not the coach they need.

To find the best audience you have to work with two people, you and your dream client. Think about it like a mirror, they need to see them reflected in you, at least as someone they can be in the future.

For more tips on understanding your Dream Client, Download my Free guide here https://hellococreator.com/brand-message